A New And Better Way To Advertise Is Here!
The first and only marketplace hyperlocal audio advertising platform in the Philippines—and in Asia.
Radyo Merkado is a novelty advertising platform built directly inside public markets—turning the busiest and most decision-driven spaces in every town into powerful communication hubs.
The Marketplace,
In Sync
Point-Of-Sale Influence At Its Most Powerful
Designed for brands seeking real reach, real buyers, and real impact, Radyo Merkado is the next big leap in captive advertising. It transforms traditional market infotainment into premium, hyper-local advertising real estate—delivering real-time shopper messaging that blends community content with strategic brand placement.
This is not a traditional radio.
This is point-of-sale influence at its most powerful.
Why Choose Radyo Merkado
Get your brand heard where it matters most—no frills, no complexity
Hyper-Local Reach
Target specific communities across Capiz, Aklan, and Iloilo with precision messaging that resonates with local audiences at the point of purchase.
Measurable Impact
Track your campaign performance with quantifiable metrics including reach, frequency, and conversion rates directly from market foot traffic.
Omnichannel Experience
Extend your reach beyond the market with our TodoStream Mobile App, allowing listeners to stay connected wherever they go via QR codes.
360° Influence Loop
Guide shoppers from awareness to purchase through our seamless journey: Hear → See → Taste → Try → Buy with optional on-ground activations.
Our Presence and Influence
We begin our milestones in the provinces of Capiz, Aklan, and Iloilo—setting the foundation to dominate the entire Visayas by 2026, and the rest of the Philippines in the years ahead.
AKLAN
- Altavas
- Numancia
- Banga
- Tangalan
- Buruanga
- Lezo
- Madalag
- Makato
Additional of 3 towns by end of December 2025
CAPIZ
- Dumarao
- Ivisan
- Cuartero
- Roxas City
- Sapian
- Panay
Additional of 4 towns by end of December 2025
ILOILO
- Ajuy
- Maasin
- Concepcion
- New Lucena
- Leganes
- Pavia
- San Miguel
- Lemery
Additional of 2 towns by end of December 2025
Our Winning Concept
The 360° Influence Loop
Hear
Your brand message reaches shoppers through our strategically placed audio systems in high-traffic areas in every corner of the marketplace, capturing attention at the peak moment of buying intent.
See
Shoppers navigate through the market, seeing products while your audio message plays in the background, creating powerful brand recall and product association.
Taste & Try
Optional on-ground activations and product sampling can be integrated to let shoppers experience your products firsthand, converting awareness into tangible interaction.
Buy
With your brand top-of-mind and trust established, shoppers make purchasing decisions right there in the market—delivering real influence, higher sales, and measurable ROI, helping your brand and your retailers make sales in an instant.
Schedule a Meeting
Connect with us and explore advertising opportunities with Radyo Merkado.
Contact Us
Get in touch with our team
Iloilo Office
TODO Media Center, 2nd Floor JGH Bldg., Brgy. Hibao-an Sur, Mandurriao, Iloilo City, 5000
Roxas Office
TODO Media Center, Unit 7 The Grounds Building, Calipayan Road, Brgy. Punta Tabuc, Roxas City, 5800
Kalibo Office
TODO Media Center, 2nd Flr., Casa Isidra Bldg., XIX Martyrs Street, Kalibo, Aklan, 5600
Phone
09399023364
me@jonathancabrera.net